Selected Projects

Creative operations lead for 4 fundraising activations. Built scalable systems, curated content, and produced 400+ assets; helping raise over $75K for global causes.

Led creative direction and curation for the 2025 Tour Guide and brand refresh. Designed all public-facing materials, including signage, collateral, and event marketing.

Full-scale website migration and brand refresh for Catch+Release. Unified marketing, product, and licensing under a new creative ecosystem.

Led the brand identity and early creative direction for Lost in Found, a podcast exploring the future of creativity.

Created and taught a multi-session masterclass on creative sourcing and curatorial strategy for leading agencies and brands.

A first-of-its-kind playbook that positioned “Found Content” as a strategic creative tool.

Established creative frameworks for global content production; balancing localization, consistency, and voice across teams.